At Parade, we are committed to using sustainable and eco-friendly practices in all aspects of our production process. That's why we use only GOTS certified, low impact dyes on our clothing. Low-impact dyes are dyes with a higher than average absorption rate (70%-80%, depending on the color). This means less water is required in the rinse process and less dye runs off in the water; therefore, the dyes have a lower impact on the environment. Unlike traditional dyes, low-impact dyes do not contain heavy metals (like chrome, copper, and zinc), nor do they require toxic chemical mordants to fix them to the fiber. Our low-impact dyes are not only better for the environment, but they also create beautiful, rich colors that will last for years to come.

Eco-friendly dyes are just as long lasting as the harmful dyes used on conventional products. However, they will fade if powerful detergents or bleaching agents are used.

Because there are no chemical color fixatives used in our clothing,  please do not mix dark colors with light ones for the first few washes. For the first wash, if you add ¼ cup of vinegar to the final rinse, this will help to set the color and resist fading or bleeding.
Tip! - when washing prints, you can turn them inside out during the first few washes to help lock in the colour.

To ensure that you get the best fit possible, please make sure to consult our size chart before placing your order. We're sorry, but we cannot accept returns for washed or worn garments due to sizing issues. If you're unsure about which size to choose, we always recommend sizing up as babies come in all shapes and sizes, and age is just a guide.

North American Women's Sizing:
XS: Size 0-4, Pant Size 24-26

S: sizes 4-6, Pant Size 27-29

M: sizes 8-10, Pant Size 30-32

L: sizes 12-14, Pant Size 33-36

XL: size 16-18, Pant Size 36-40

North American Men's/Unisex Pant Sizing:
Waist: XS: 28-30, S: 30-32, M: 32-34, L: 34-36, XL: 36-38
Inseam: XS: 31, S: 31.5, M: 31.75, L: 32.5, XL: 32.75

At Parade, we believe in creating clothing that is not only beautiful but also sustainable and long-lasting. To ensure that your garments stay looking their best, we recommend following these care instructions:

• Wash cold and tumble dry low for best results and the least shrinkage. Conventional cotton apparel is generally treated with chemicals during finishing to reduce the shrinking effects of heat. Organic cotton is not chemically treated, so it will shrink slightly more than processed cotton. We take this into account in our designs, so our garments may look larger than non-organic garments before you wash them. Shrinkage is worse for the lengths of the garments and is less noticeable in width.
• Organic dyes are just as long-lasting as the harmful dyes used on conventional products. However, they may fade if powerful detergents or bleaching agents are used. To prevent fading, please do not mix dark colors with light ones for the first few washes.
• For the first wash, we recommend adding ¼ cup of vinegar to the final rinse to help set the color and resist fading or bleeding. When washing prints, you can turn them inside out during the first few washes to help lock in the color.

By following these simple care instructions, you can help ensure that your Parade garments look great and are hand-me-down worthy.